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ADITUM
Inversión:
$350.000 USDFinanciación:
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PROBLEM
In Colombia only 4,3% of rural households have a fixed internet connection, in urban areas this index rise to 50,8%, showing a huge challenge in terms of digital divide. This means dramatic limitations to the use of high-speed internet, restricting activities such as remote work, telemedicine or study. This lag is further accentuated due to the population's lack of payment capacity and digital skills, these communities face a significant gap in an increasingly digital environment, making them more vulnerable to bankruptcy, unemployment, desertion among others social problems.
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SOLUTION
Our solution is to promote the closing of the digital divide and develop processes of social transformation based on the power of internet access and new technologies
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VALUE PROPOSAL
We identify social problems like education, health and economic reactivation among others. Then we structure custom public investment projects identifying and designing a strategy to access the public and private founding sources, to finally execute them, generating social transformation processes that amplify their impact thanks to the power of internet and new technologies.
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TWEET PITCH
We identify social problems to execute projects, generating social transformation processes that amplify their impact thanks to the power of new technologies.
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TARGET MARKET
Our primary market is Colombia, but we want to expand in the short term to LATAM because we have found that there´s an important amount of public founds that aren´t used by public entities. Just in Colombia the OECD estimated that 2/3 of the public entities only uses 20% of their budgets although the needs of their communities and that’s because the municipalities and governorates have low capacities for public investment projects design and execution, while only 30% have intermediate or high levels. Just for the case of Colombia the resources availability in 2021 was of $81.6 trillion pesos. In our country and in Latin-American the poverty phenomenon is not a budget issue, is a planning and execution problem because of the lack of technical capacities.